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Joe Dyer presents: "Scientific Underpinnings of UX Research - Model the Scientific Method" @ Big Design

  • Gilley's Dallas 1135 South Lamar Street Dallas, TX, 75215 United States (map)

After a brief summary the history of behavioral science, this talk ties together the practice of evaluative & generative user research to the tenets of the actual scientific method, with the overall intention of improving the construct validity and trustworthiness of UX research findings.

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