thought leadership

10 Expert Articles on How User Research Can Help Your Company

10 Expert Articles on How User Research Can Help Your Company

Great strategies for designing and developing software begin with understanding your users. By directly observing people, we get to the heart of their wants, needs and motivations. In this compilation of articles, projekt202’s experts share insights on strategies for putting user research to work for your team and organization.

Research, Design and Development Team Up to Create Great Experiences

Research, Design and Development Team Up to Create Great Experiences

projekt202’s Emily Diersing, Jasmine Walker and Tania Simpson will share how research, design and development work together to create something that people fall in love with, using their practical experience working with some of the world’s biggest brands at projekt202.

How to Benefit from Emotional Intelligence and User Research

How to Benefit from Emotional Intelligence and User Research

Shannon Graf, Director of Experience Strategy and Insight (ESI) with projekt202, examines emotional intelligence (EQ) and its business applications, highlighting crucial traits and competencies to put into practice today.

Learning from Your Users: Research in Software

Learning from Your Users: Research in Software

Learn ways to successfully bring ethnographic research into software design. With real-world examples and lessons from the field, research practices are explained that steer projects to success and deliver software that customers love.

Managing the Designer-Developer Relationship for Software Success

Managing the Designer-Developer Relationship for Software Success

projekt202 Experience Director Lan Nguyen discusses the relationship between UX designers and developers, a vital factor in the success of a software project. Lan outlines recommendations for involving all team members from the start and setting expectations for success.

Figma for Enterprise Designers

Figma for Enterprise Designers

In the current landscape of design, while Sketch has cemented itself as the primary UI/UX daily driver, competitors such as Figma have emerged to push the envelope in their own respects. In this article, projekt202’s Peter Vogt explores the benefits of using Figma as a resource for your design team.

Don't Buy Instruction Manuals When You Really Want Outcomes

Don't Buy Instruction Manuals When You Really Want Outcomes

“Making software requires writing code, but also knowing what to build in the first place and how it should work from a user perspective,” says projekt202 CTO Rob Pierry. “When you undertake a software project, your ultimate goal is putting software into production that delivers business value.”

Diary Studies 101: Benefits & Basics for Better Understanding Your Customers

Diary Studies 101: Benefits & Basics for Better Understanding Your Customers

To better understand the behavior of your customers or users, sometimes it’s not practical to directly observe them when and where those behaviors occur. In these instances, a diary study is a useful way to collect behavioral data remotely.