success

projekt202 Wrote the Book on Designing Software for People

projekt202 Wrote the Book on Designing Software for People

Get a free book, Designing Software for People, showcasing our methodology for experience-driven transformation.

Client Successes & the Power of Experience-Driven Transformation

Client Successes & the Power of Experience-Driven Transformation

In today’s competitive marketplace, excelling at customer experience is must. Here’s how we do it.

Client Success Story: Using Personas to Reach Customers

Client Success Story: Using Personas to Reach Customers

This client success story highlights the ways personas developed by Mercedes-Benz Financial Services, in partnership with projekt202, captured the attention of millennial and Generation Z consumers to usher them into a new phase of their lives.

Experience-Driven Software Delivers Increased Revenue, Customer Loyalty and Industry Recognition

Experience-Driven Software Delivers Increased Revenue, Customer Loyalty and Industry Recognition

For over 15 years, projekt202 has helped companies succeed through experience-driven software strategy, design and development.

projekt202 Experts Share Thought Leadership Insights & Strategies to Help Your Team Succeed

projekt202 Experts Share Thought Leadership Insights & Strategies to Help Your Team Succeed

In this collection of Thought Leadership articles, interviews, videos and podcasts, projekt202's experts share their insights on design systems, software development, ROI, UX, digital transformation, best practices for managing teams, and much more.

projekt202's Year in Review 2017

projekt202's Year in Review 2017

From client successes and industry awards to new partnerships and community initiatives, projekt202 was on a roll in 2017. Here are a few of the 2017 highlights from projekt202.

10 Tips for Kano Study Success

10 Tips for Kano Study Success

Principal Experience Researcher Kelly Moran outlines 10 steps to success using the Kano model, a method for gauging and mapping emotional reactions to a product's individual features.

Interview with projekt202 Chairman & CEO David Lancashire

Interview with projekt202 Chairman & CEO David Lancashire

In this interview, projekt202 Chairman and CEO David Lancashire shares his personal keys to success, the opportunities to be found in business challenges, and his advice for entrepreneurs.