This client success story highlights the ways personas developed by Mercedes-Benz Financial Services, in partnership with projekt202, captured the attention of millennial and Generation Z consumers to usher them into a new phase of their lives.
Great strategies for designing and developing software begin with understanding your users. By directly observing people, we get to the heart of their wants, needs and motivations. In this compilation of articles, projekt202’s experts share insights on strategies for putting user research to work for your team and organization.
projekt202 Senior Program Manager Felice Brezina shares thoughts on turning skeptical stakeholders into research advocates through contextual inquiry moments.
Does your LinkedIn profile stand out … or blend in? In this thought leadership column, projekt202’s Jenny Szakonyi shares 10 tips to make your LinkedIn profile work for you and your business interests.
In this presentation, projekt202 Director of Technology Andre Sugai provides helpful advice and interviewing strategies for tech career candidates.
projekt202's VP of Talent Management Karen King outlines six ways that organizations can cultivate a supportive work environment.