experience-driven

10 Expert Articles on How User Research Can Help Your Company

10 Expert Articles on How User Research Can Help Your Company

Great strategies for designing and developing software begin with understanding your users. By directly observing people, we get to the heart of their wants, needs and motivations. In this compilation of articles, projekt202’s experts share insights on strategies for putting user research to work for your team and organization.

projekt202 Expands into San Francisco Market with Acquisition of Brand Experience Design Firm Cibo

projekt202 Expands into San Francisco Market with Acquisition of Brand Experience Design Firm Cibo

projekt202 today announced its expansion into the Silicon Valley region with the successful acquisition of Cibo, a San Francisco-based brand experience design firm. In addition to giving projekt202 access to the Bay Area, Cibo’s design and brand strategy capabilities will further strengthen projekt202’s ability to help customers with their transformation initiatives.

Improve CX with a Human-Centered Convergent Design Provider

Improve CX with a Human-Centered Convergent Design Provider

Convergent designers help companies apply expert design practices to products, services, and spaces. A Forrester Research report dives deep into these providers, including projekt202, and details key considerations for hiring the right designer for your team's job.

How to Select an Experience Design Provider

How to Select an Experience Design Provider

The market for human-centered design is red-hot, as companies wanting to improve customer experience seek help from consultants offering experience design services. But what are the best ways to find the right provider? A Forrester Research report cites projekt202 in an illuminating look at selecting your experience design partner.

5 of the Biggest Mistakes You’re Making with Your Customer Journey

5 of the Biggest Mistakes You’re Making with Your Customer Journey

"Becoming a truly customer-obsessed organization ... requires a convergence of multiple people, technologies and processes," writes Digital Transformation Officer Kevin Green in this insightful article.