Following this year’s South by Southwest, projekt202’s Leigha Selby shares lessons learned on the important value of designing experiences and memories.
The market for human-centered design is red-hot, as companies wanting to improve customer experience seek help from consultants offering experience design services. But what are the best ways to find the right provider? A Forrester Research report cites projekt202 in an illuminating look at selecting your experience design partner.
In this presentation, projekt202 Chairman and CEO David Lancashire provides clarity on better understanding your customers' journeys and using that eye-opening data to drive your business to new heights.
A $60 billion retailer needs a comprehensive customer experience across all its digital channels. And they need it in only seven months. That was the challenge proposed to projekt202 and Vice President of Technology Paul Tidwell. In this interview, Paul describes how the projekt202 team worked within this tight timeframe to successfully deliver a complete and rewarding omnichannel experience.