The impact of design and user experience (UX) on business success is profound. Game-changing user experiences are the number one way to ensure customer satisfaction and enduring loyalty in today’s competitive marketplace.
A McKinsey study found that design-led companies had 32% more revenue and 56% higher total returns to shareholders compared with other companies.
Design, however, is much more than the way a product looks. More importantly, it is how it works and how it feels.
Whether that’s using a smartphone app, creating a purchase order, or evaluating the success of your corporate strategy, how people experience your products and services has a direct and significant impact on your brand perception and corporate revenue.
Hands-free user interfaces, inclusive design, conversational UX, artificial intelligence and more are shaping the many ways people work today and will work in the not-too-distant future.
Listen in on April 2 as leading experts in design and business discuss how today’s advances in user experience will affect tomorrow’s workplace.
In addition to Jeremy, scheduled experts for Tuesday’s podcast are Jonathan Shariat with Project Ronin and Heike Rapp with SAP. The podcast host is Bonnie Graham.
9 a.m. CST
Tuesday, April 2, 2019
projekt202 is the leader in experience-driven software strategy, design and development. We have a unique and established methodology for understanding people in context — we reveal unmet needs — which drives everything we do. This leads to a crisp, clear understanding of the customer, which shapes the design and development of new solutions and experiences. We have the expertise, teams, skills and scale to deliver sophisticated software solutions that improve any and all touchpoints across the user journey.
projekt202 has spent over 15 years bringing to life and to market compelling experiences through our Experience Strategy & Insight, User Experience, Software Development, Marketing & Analytics, and Program Management practices. Our talented team has delivered emotionally-rich and intuitive solutions for global brands and clients such as 7-Eleven, Capital One, Dell, Mercedes-Benz Financial Services, Neiman Marcus, Samsung Electronics, and The Container Store, among many others.