DALLAS – March 26, 2019 – projekt202 is proud to welcome Danny Westheimer as Vice President of Retail and Consumer Packaged Goods.
In his new role, Danny will drive projekt202’s retail and consumer packaged goods vertical, strategically overseeing the company’s established relationships and offerings worldwide. Danny brings more than 30 years of global retail and IT industry experience to his leadership responsibilities on the projekt202 team.
“I was definitely drawn to projekt202 by the company’s solid methodology and ability to build and deliver on user insights,” Danny said. “That ability to discover and recommend improvement to the customer experience is a key differentiator in our industry, along with the talent and experience of the projekt202 team and its existing and growing retail client base.”
Today’s retail and consumer industries face a number of challenges that, in Danny’s professional view, projekt202 is well-equipped to address and solve.
“To stay ahead of their competitors and realize their best ROI, companies must optimize the customer experience whether it’s online, in-store or mobile, creating a true omnichannel,” he said. “The abilities to provide genuine personalized service and to build frictionless transaction experiences are vital in transforming customers into loyal brand advocates.”
projekt202 is the leader in experience-driven software strategy, design and development. We have a unique and established methodology for understanding people in context — we reveal unmet needs — which drives everything we do. This leads to a crisp, clear understanding of the customer, which shapes the design and development of new solutions and experiences. We have the expertise, teams, skills and scale to deliver sophisticated software solutions that improve any and all touchpoints across the user journey.
projekt202 has spent over 15 years bringing to life and to market compelling experiences through our Experience Strategy & Insight, User Experience, Software Development, Marketing & Analytics, and Program Management practices. Our talented team has delivered emotionally-rich and intuitive solutions for global brands and clients such as 7-Eleven, Capital One, Dell, Mercedes-Benz Financial Services, Neiman Marcus, Samsung Electronics, and The Container Store, among many others.