How to Set Up a Successful Digital Transformation

Here’s how projekt202 guides companies to improve their customer and employee experiences through strategic digital transformation

Let’s face it: in the world of software delivery, it’s a jungle out there.

Fortunately, projekt202 has a unique, established methodology to guide companies toward success. Our proven methodology for understanding people in context by revealing unmet needs drives everything we do. It leads our clients to a clear understanding of their customers, shaping the design and development of new solutions and experiences.

With over 15 years perfecting our approach, we have the experience, teams, skills and scale to deliver sophisticated software solutions that improve any and all touchpoints across the user journey and meet today's digital transformation challenges.

This 2-minute video — narrated by projekt202 Chief Transformation Officer Rob Pierry — illustrates why projekt202 is the top choice for companies that need to cut through the clutter and execute a successful digital, experience-driven transformation.

A transcript of the video follows.

Digital transformations take time, which means change is a given.

Because transformations are so complex, important details aren't known upfront. How can you set your transformation up for success?

First, make sure your roadmap is grounded in a clear understanding of business drivers and goals, user needs, and technical assets and capabilities. 

That's a key part of projekt202's process, but it's a topic for another video.

Second, field a team that can respond to change effectively, but more importantly can proactively evolve the roadmap as new circumstances emerge. 

projekt202 fields multi-disciplinary teams of developers, designers, researchers, strategists, etc. that quickly and easily plot the best course through changing circumstances, all while keeping their eyes on the core business goals. 

Don't let important details get lost between siloed teams or get stuck reacting to circumstances because you aren't seeing the big picture.

Collaborating experts can quickly and iteratively find solutions while more siloed teams are still writing requirements documents. 

Developers who only follow directions won't speak up when the destination doesn't make any sense. 

Finally, build solutions that enable agility. That means utilizing modern development concepts like continuous integration and delivery, loosely coupled services, and cloud scalability. 

That means keeping technical debt -- and the resulting drag on productivity -- low via a focus on quality, code reviews to inspect and also grow the team, and disciplined project management to be explicit about the backlog of work remaining and progress made. 

That also means having a technology team well-versed in the diverse array of tools and technologies required to build a modern system.   

Mobile and web front-end specialists consume loosely coupled microservices to build capable systems that can be supported in the present and evolve and be reused into the future. 

Executing your digital transformation takes deep technical skill and collaboration across a diverse array of disciplines to be successful, which is exactly what projekt202 provides.

projekt202 is the leader in experience-driven software strategy, design and development. We have a unique and established methodology for understanding people in context — we reveal unmet needs — which drives everything we do. This leads to a crisp, clear understanding of the customer, which shapes the design and development of new solutions and experiences. We have the expertise, teams, skills and scale to deliver sophisticated software solutions that improve any and all touchpoints across the user journey.

projekt202 has spent over 15 years bringing to life and to market compelling experiences through our Experience Strategy & InsightUser ExperienceSoftware DevelopmentMarketing & Analytics, and Program Management practices. Our talented team has delivered emotionally-rich and intuitive solutions for global brands and clients such as 7-Eleven, Capital One, Dell, Mercedes-Benz Financial Services, Neiman Marcus, Samsung Electronics, and The Container Store, among many others.

projekt202 has offices in AustinChicagoDallas, San Francisco and Seattle.