More companies are waking up to the value and importance of customer experience (CX).
A recent report by respected market analysis firm Forrester Research noted that companies that understand their customers are more successful at keeping them and attracting new ones.
As Jeremy Johnson, projekt202's Vice President of Customer Experience, said, "Savvy CEOs know experience and having a robust understanding of their customers' needs are number-one priorities.”
Read more about the value and benefits of a solid customer experience strategy in the following articles.
The projekt202 team has helped national and global financial organizations -- including major banking institutions, brokerage firms and home loans businesses -- significantly improve their digital and customer experiences.
To deliver experiences that stand out, companies must align a complex ecosystem that involves customers, employees, business partners and operating environments, reports Forrester Research.
In this video presentation, projekt202 VP of Customer Experience Jeremy Johnson helps UX designers understand which best practices for positioning their work to the C-suite demonstrate the ROI of strategic UX.
In this presentation, projekt202 Chairman and CEO David Lancashire provides clarity on better understanding your customers' journeys and using that eye-opening data to drive your business to new heights.
Companies need high levels of customer empathy to deliver great customer experiences, concludes a report by Forrester Research that mentions projekt202's CX work.
projekt202 took center stage recently at the 2017 Squares Conference. See photos from the design and development event, which featured two of projekt202's UX experts.
"Becoming a truly customer-obsessed organization ... requires a convergence of multiple people, technologies and processes," writes Digital Transformation Officer Kevin Green in this insightful article.
A report by Forrester Research acknowledges that organizations that understand their customers well are more successful at retaining them and attracting new ones.
Join projekt202 VP of Customer Experience Jeremy Johnson and North Texas tech leaders for an interactive discussion Friday, April 28, during the 2017 Squares Conference.
When you have 37 million internal customers counting on you, your digital experiences have to be flawless. That's exactly what the projekt202 team delivered for PSCU, the top credit union service organization and its national network.
projekt202's Experience Strategy and Insight (ESI) practice discovers the patterns and themes that provide actionable, deeper and more valuable perspectives on your customers' wants, needs and motivations.
projekt202's Joe Dyer examines customer experience strategies that company leaders should consider when they need to make improvements and stay competitive in the marketplace.
projekt202 is the leader in experience-driven software design and development. We are passionate about improving the experiences that people have with enterprise and consumer digital touchpoints.