In-Depth Customer Understanding is Key to Business Success
More companies are waking up to the value and importance of customer experience (CX).
A report by respected market analysis firm Forrester Research noted that companies that understand their customers are more successful at keeping them and attracting new ones.
As Jeremy Johnson, projekt202's Vice President of Customer Experience, said, "Savvy CEOs know experience and having a robust understanding of their customers' needs are number-one priorities.”
Read more about the value and benefits of a solid customer experience strategy in the following articles.
In this interview, projekt202 CEO David Lancashire shares his insights on digital transformation and why companies must transform to survive and thrive.
A Forrester Research report on overcoming barriers to success with customer personas highlights projekt202's work with a major auto manufacturer.
One of the world leaders in server/cloud infrastructure hardware turned to projekt202, the leader in software design and development, when it needed superior UX.
Forrester Research cites projekt202 in its report on best practices for customer experience (CX) transformation.
Servant leadership is a set of practices enriching the lives of individuals, building better organizations, and creating a more just and caring world. Senior Program Manager Erik Cane explores the software development benefits of applying this philosophy.
For over 14 years, projekt202 has designed and developed better digital experiences for some of the world's largest and most successful organizations. Read what clients and customers are saying about working with projekt202.
The projekt202 team has helped national and global financial organizations -- including major banking institutions, brokerage firms and home loans businesses -- significantly improve their digital and customer experiences.
To deliver experiences that stand out, companies must align a complex ecosystem that involves customers, employees, business partners and operating environments, reports Forrester Research.
In this video presentation, projekt202 VP of Customer Experience Jeremy Johnson helps UX designers understand which best practices for positioning their work to the C-suite demonstrate the ROI of strategic UX.
In this presentation, projekt202 Chairman and CEO David Lancashire provides clarity on better understanding your customers' journeys and using that eye-opening data to drive your business to new heights.
projekt202 is the leader in experience-driven software design and development. We are passionate about improving the experiences that people have with enterprise and consumer digital touchpoints.