Translating your designs into business opportunities is critical to making them happen. To help designers ensure opportunities aren't lost in translation, projekt202 Experience Researcher Jannis Hegenwald will present "Business Strategy 101 for Designers" on Wednesday, Nov. 9, as part of Austin Design Week.
The presentation will focus on key elements of business strategy and ways to successfully employ them in day-to-day design work. It will cover topics such as profit models, reframing, qualitative and quantitative thinking, prioritization, and trade-offs.
"It's become increasingly difficult to understand and do strategy well, because the practice is cluttered with lofty jargon, redundant frameworks and vague definitions," said Jannis. "To me, the challenge lies in clarifying what the core of strategy is. If we're able to do that as a community, we can make it more accessible and enable designers to contribute to better strategy with their crafts and talents."
Business Strategy 101 for Designers
Noon - 1:30 p.m. Wednesday, Nov. 9, 2016
General Assembly Austin
600 Congress Ave., 14th Flr.
Austin, TX 78701
Austin Design Week 2016 runs Nov. 7-11. projekt202 is proud to be a Gold Sponsor of the inaugural event.
To find out how we can help you make software make sense in 2017 and beyond, contact us today.
Join projekt202 for the 2017 Austin IT Symposium on May 9, an opportunity for IT leaders to gather and explore new ways to maintain a competitive advantage in our global economy.
Join projekt202 Vice President of User Experience Michael Blakesley on May 9 for an insider's look at what makes Austin's design community tick.
"Becoming a truly customer-obsessed organization ... requires a convergence of multiple people, technologies and processes," writes Digital Transformation Officer Kevin Green in this insightful article.
Join projekt202 in our Austin office on Thursday, May 4, as we host the North Austin Node Meetup.
Join us in Austin on April 19 for the IoT Central meetup, hosted by projekt202. The meeting will clear the air about fog computing, which is emerging as the necessary architecture in the Internet of Things (IoT), 5G and other advanced digital scenarios.
Join us in Austin on Thursday, April 20, for the fresh2design Happy Hour, sponsored by projekt202.
Check out the photos and stories of the projekt202 team's work with local charities and community groups.
projekt202 Experience Strategist Jannis Hegenwald will host a session on the future of design and artificial intelligence on Thursday, March 30, in Austin.
What's it like to work at projekt202? Take a look behind the scenes with these articles.