Post-It Brand Digitizes Collaboration With Innovative New Post-It Plus App

Image by 3M

Image by 3M via Design Milk

Successfully upgrading my iPhone 5s to iOS 8, I’ve taken to loitering in the App Store, waiting to pounce on any new and exciting free apps that show up. Yesterday, my obsessive behavior paid off when something new appeared in Best New Apps: Post-It Plus, an app made with design research and spanning the gap between physical and digital collaboration in mind.

In our research analysis/synthesis and design ideation sessions, projekt202 covers huge walls with Post-It notes, categorizing, rearranging, and re-categorizing them as relationships within data emerge and design concepts evolve.

While apps like Trello are great starts to digital collaboration and the organizing and sharing of ideas and data points, its uses are limited. Besides, there’s something to be said for the tactile experience of jotting down words and sketches on paper and then strewing them across an enormous wall.

—Thanks to Rae Gibbs


This Is the New Steam, Revamped With an Eye On Discovery, Customization and Curation

Image by Valve via Polygon

Image by Valve via Polygon

Steam has redesigned their website to better accommodate the new surge of games and gamers. The website has been redesigned, but more important is the discovery feature.

—Thanks to Mike Townson


Human Hamster Wheel Could Be the Ultimate Standing Desk

Photo by Robb Godshaw

Photo by Robb Godshaw

Finally, the usurper to the treadmill desk has arrived: the Hamster Wheel Standing Desk.

—Thanks to Erik Cottrell


North

Image by Donica Ida

Image by Donica Ida

North, a location-based mobile application that helps discovering places in nature through others, by Donica Ida from NY. By aggregating locations and personal experiences from its users, North creates a curated database of places in nature from around the world. While we often fault our obsession with the digital world for our lack of engagement with the outdoors, North explores how technology can be used to bring us closer to nature. The entire project is comprised of a business model, UX design, pitch book, marketing materials, video, and a pitch presentation as thesis requirements.

—Thanks to Oscar Tellez


Droga5’s Intricately Built Handmade Ads for Moto

Photo by Droga5

Photo by Droga5

Somehow, these Moto products seem even more advanced when they’re put through their paces in handmade dioramas.

Bonus: Check out the “making of” video.

—Thanks to Kijana Knight-Torres


Neuromarketing—You’re Doing It Wrong. Look For Human Insights, Not Magic Tactics

Photo by Shebeko via Shutterstock

Photo by Shebeko via Shutterstock

Neuroscience has become a hot new field for marketers to mind, but they’re going about it all wrong. Rather than looking for tactical wins, neuromarketing should be aiming to strategically build brand values and loyalty.

—Thanks to Chip Wilson